what Michael Kors White: No woman is too big for a handbag Nice
John Idol, CEO of the Luxury lifestyle company Michael Kors Holdings (KORS), is very excited. He pulled over the fall collection by designer Michael Kors, the idol says "combines urban sportiness and Polish Uptown." It is as enthusiastic as ever on their watch company that was rapidly growing. He is enthusiastic about the future of the company.
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If you worked at Michael Kors, you may also be highlighted. The company, which went public in December 2011, could double its turnover by next spring to 2.9 billion. Within an hour of recipes call yesterday idol said that in the first quarter of fiscal year 2014 (for Kors, ended in June) sales increased by 54 percent. Revenue in stores open at least a year, a key indicator of a retailer's health stores, rose 27 percent. In North America, sales growth was 25 percent in Europe, 56 percent. After the IPO, swapped around $ 25. After his last call results, shares traded around $ 70. So analysts were impressed, too.
When it comes to the sale of luxury at affordable prices, seems surpassed Michael Kors Coach (COH), at least for now. "This is his time," says Pam Danziger, Head of Unity Marketing. "Michael Kors has the buzz factor." Kors, of course, was a judge on Project Runway because it was published in 2004 and, after missing last season, is back as a guest judge. The exhibition was important to him, Danziger said: .. "He has authority as a designer of the day" If Project Runway began, 11 percent of Americans knew the name Kors 71 percent do now, the company told Bloomberg News March 2012.
It could have been a coincidence, but also connected Kors Project Runway, their private equity donors (including Idol) encouraged him a line cheap, start MICHAEL Michael Kors collection. And while Kors continues to generate collections of the track and offer ultra-luxury items (these shell mink hen $ 18,000 is available for pre-order now), it is the other line of accessories and clothing and accessories, in particular-that really sell. As an idol said, "goods and handbags, small leather goods are the most important for us."
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For some customers, the accessories brand appeal, particularly ones that seem affordable (and $ 300 compared to $ 3000, not qualified), is sustainable. As Kors told Bloomberg News: "They have no size, no age you feel that you could do with a fat day and you can always wear accessories.".